Knowing the Basics
Before presenting your vacation rental property to the public you should do a little bit of basic marketing. You need to identify your price point and the target audience to whom that price point will appeal. You would likely not pitch a $1,200 per week rental in the same way you'd present a $12,000 per week rental. Understand comparable properties and look into what they cost in order to price your property rentals competitively. Understanding who your vacation rental audience will save you time and money by only pitching your property to the right crowd.
Word of Mouth
It is often said that word of mouth advertising is the best advertising. Maximize your exposure by offering an open house to local travel agents, car rental agencies, and tourist attraction managers. When these people know about you and your property, they're likely to recommend it to other consumers who frequent their businesses. Creating a combination package deal can also lead to more rentals.
Get Online
There are a variety of online websites which provide you vacation home rentals services and can help you manage your property and book more guests. These websites often operate free of charge and provide you the opportunity to display pictures and room dimension sizes as well. When potential guests decide to book their stay at your vacation rentals it can be done online and managed by property managers. This means all you have to do is collect the weekly gold.
Social Marketing
If you're web savvy then you might consider listing your property through various social networking sites like Facebook and Twitter. These sites are easily understood by and used by the masses which expands your potential target audience across borders and economic boundaries. Use buzz words and networking to appeal to other vacationers and agencies that showcase vacation rentals. Sites like Craigslist are also catching on fast for vacation rentals.
Go Old School
If social media, website creation and interpersonal networking are all things that scare you then focus on other forms of marketing that have proven effective over several decades. Running a print ad in traveler's magazines or local publications can generate interests and vacation rentals leads with minimal effort from you. Be sure to list the most positive feature of your property including proximity to major attractions, room sizes, and luxury amenities. Don't forget to list relevant contact information so interested parties can get in contact with you quickly and easily.
Understanding who you are marketing to will save you time. Choosing the right marketing medium will save you money. Renting your vacation home when it's not in use will make your time while there even more enjoyable.
Quickhome is an online portal for property owners to advertize their property and vacation rentals Vacation rentals for people around the world who are looking for apartments, properties, Vacation home rentals for temporary or permanent living. The service is free for property advertisers for a specific period and its completely free for tenants.
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